When plentiful platforms pay off: Assessment orientation moderates the effect of assortment size on choice engagement and product valuation
When plentiful platforms pay off: Assessment orientation moderates the effect of assortment size on choice engagement and product valuation
F. Mathmann,Mathew B. Chylinski,Ko de Ruyter,E. Higgins
2017 · DOI: 10.1016/J.JRETAI.2017.02.001
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