Unveiling ways to reach organic purchase: Green perceived value, perceived knowledge, attitude, subjective norm, and trust
Unveiling ways to reach organic purchase: Green perceived value, perceived knowledge, attitude, subjective norm, and trust
Taewoo Roh,J. Seok,Yaeri Kim
2022 · DOI: 10.1016/j.jretconser.2022.102988
Journal of Retailing and Consumer Services · 429 Citations