TINGKAT KEPUTUSAN PEMBELIAN KOMPUTER TERHADAP PERSEPSI HARGA, PROMOSI DAN LOKASI MENGGUNAKAN METODE IPA(Impotance Performance Analysis)PADA TOKO PRIMA KOMPUTER DEMAK
TINGKAT KEPUTUSAN PEMBELIAN KOMPUTER TERHADAP PERSEPSI HARGA, PROMOSI DAN LOKASI MENGGUNAKAN METODE IPA(Impotance Performance Analysis)PADA TOKO PRIMA KOMPUTER DEMAK
Viona Asalia Wihardini
2017
0 Citations
TLDR
The conclusion of this research is the perception of price, promotion and location has a high level positive and significant impact on purchasing decisions.