The Analysis of New Energy Vehicle Enterprise Investment Value - Take BYD Company Limited as an Example

The global new energy vehicle (NEV) industry is experiencing rapid growth, with China positioned as a key driver. This study examines BYD Company Limited(BYD), a leading Chinese NEV manufacturer, through integrated analytical frameworks including PEST analysis, DuPont analysis, and a two-stage Free Cash Flow Discounted Cash Flow (DCF) model to forecast the company's enterprise value, financial performance over the next five years, and equity valuation. The results indicate a 5.61% upside potential for BYD, underscoring its compelling investment appeal. While the analysis confirms BYD's robust growth prospects, it also identifies persistent challenges, particularly in financial risk management and global market penetration. Accordingly, strategic recommendations are proposed to address critical areas such as liquidity optimization, debt structure refinement, and international brand expansion. These insights aim to enhance BYD's operational resilience and competitive positioning in the evolving NEV landscape. This research provides actionable intelligence for investors and industry stakeholders seeking to navigate opportunities and risks within the high-growth NEV sector.