On ChatGPT and Beyond: How Generative Artificial Intelligence May Affect Research, Teaching, and Practice
On ChatGPT and Beyond: How Generative Artificial Intelligence May Affect Research, Teaching, and Practice
Renana Peres,M. Schreier,David A. Schweidel,Alina Sorescu
2023 · DOI: 10.1016/j.ijresmar.2023.03.001
International Journal of Research in Marketing · 435 Citations