OCCASIONALISMS AS A DYNAMIC ELEMENT OF LEXICAL INNOVATION

This article examines the phenomenon of occasionalisms as a dynamic element of language development. It explores their linguistic nature, formation mechanisms, and stylistic functions, highlighting the distinction between occasionalisms and neologisms. The study emphasizes that occasional words arise within specific communicative contexts and reflect the creative potential of speakers. Special attention is given to theoretical interpretations proposed by leading linguists and to the role of occasionalisms in expressing semantic and stylistic nuance. The research demonstrates that occasionalisms function as context-bound speech units that reveal the evolving character of language