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Motivational determinants of risk-taking behavior.

J. W. Atkinson

1957 · DOI: 10.1037/H0043445
Psychology Review · 3,569 Citations

TLDR

This paper will deal with the problem of selection arises in experiments which allow the individual to choose a task among alternatives that differ in difficulty (level of aspiration) in a conceptual framework suggested by research which has used thematic apperception to assess individual differences in strength of achievement motivation.