Mediated Impact of Branded Non-Fungible Token Attributes on Purchase Intention via Brand Image: The Nike Case
Mediated Impact of Branded Non-Fungible Token Attributes on Purchase Intention via Brand Image: The Nike Case
Huang Jie,C. Jung,Han-Sol Lim
2025 · DOI: 10.9728/dcs.2025.26.7.1957
Journal of Digital Contents Society · 0 Citations