Measuring Price Discrimination and Steering on E-commerce Web Sites
Measuring Price Discrimination and Steering on E-commerce Web Sites
Anikó Hannák,Gary Soeller,2 Authors,Christo Wilson
2014 · DOI: 10.1145/2663716.2663744
ACM/SIGCOMM Internet Measurement Conference · 346 Citations
TLDR
This paper develops a methodology for accurately measuring when price steering and discrimination occur and implements it for a variety of e-commerce web sites, and investigates the effect of user behaviors on personalization.