Managing digital servitization toward smart solutions: Framing the connections between technologies, business models, and ecosystems
Managing digital servitization toward smart solutions: Framing the connections between technologies, business models, and ecosystems
Marko Kohtamäki,Rodrigo Rabetino,2 Authors,Stephan C. Henneberg
2022 · DOI: 10.1016/j.indmarman.2022.06.010
Industrial Marketing Management · 135 Citations