Investigating the Generation- and Gender-Dependent Differences in Social Media Use: A Cross-Cultural Study in Germany, Poland and South Africa
Investigating the Generation- and Gender-Dependent Differences in Social Media Use: A Cross-Cultural Study in Germany, Poland and South Africa
Kaja Fietkiewicz,Elmar Lins,Adheesh Budree
2018 · DOI: 10.1007/978-3-319-91485-5_14
Interacción · 12 Citations
TLDR
An extensive statistic model is applied based on a unique and large dataset of German, Polish, and South African social media users to answer the following questions: How do different generation use social media?