Internet advertising: theory and practice
Internet advertising: theory and practice
Bin Gao,Jun Yan,Dou Shen,Tie-Yan Liu
2013 · DOI: 10.1145/2484028.2484221
Annual International ACM SIGIR Conference on Research and Development in Information Retrieval · 3 Citations
TLDR
The main purpose of this workshop is to bring together researchers and practitioners in the area of Internet Advertising and enable them to share their latest research results, to express their opinions, and to discuss future directions.