INCREASING DIGITAL MARKETING EFFECTIVENESS BY IMPLEMENTING SEARCH ENGINE OPTIMIZATION (SEO) IN THE INDONESIAN BANKING SECTOR
INCREASING DIGITAL MARKETING EFFECTIVENESS BY IMPLEMENTING SEARCH ENGINE OPTIMIZATION (SEO) IN THE INDONESIAN BANKING SECTOR
Aditya Yudanegara,Denny Saputera,Rizqi Muttaqin
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TLDR
The findings indicate that BCA utilizes Twitter as the primary platform for delivering rapid information, while Bank Mandiri and BRI prefer WhatsApp Web for direct and personal communication with customers.