How Big Old Companies Navigate Digital Transformation
How Big Old Companies Navigate Digital Transformation
Ina M. Sebastian,J. Ross,3 Authors,Nils O. Fonstad
TLDR
Elements of Successful Digital Transformation12 new digital technologies, particularly what the authors refer to as SMACIT3 (social, mobile, analytics, cloud and Internet of things] technologies, present both game-changing opportunities and existential threats to big old companies.
Abstract
Elements of Successful Digital Transformation12 New digital technologies, particularly what we refer to as SMACIT3 (social, mobile, analytics, cloud and Internet of things [IoT]) technologies, present both game-changing opportunities and existential threats to big old companies. GE’s “industrial internet” and Philips’ digital platform for personalized healthcare information represent bets made by big old companies attempting to cash