Goals, methods and errors of business analysis as a foundation for business management

In the context of digital transformation and innovative growth in the modern economy, there is a need to rethink traditional mechanisms for analytical and information support of corporate governance. Among current trends, business analysis stands out as an independent area of​​analytical activity. However, domestic practice demonstrates insufficient development in this area: there is no common understanding of terminology, and the functional responsibilities of a business analyst are interpreted ambiguously. These circumstances necessitate an in-depth study of the formation and evolution of this analytical field.