Generative AI and customer engagement with the retailer: Does product type matter?
Generative AI and customer engagement with the retailer: Does product type matter?
Lina Anggraini,N. T. Demoulin,Gwarlann Caffier de Kerviler
2026 · DOI: 10.1016/j.jbusres.2026.116182
Journal of business research · 0 Citations