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Factors Determination MOOCs Continuance Intention: A Proposed Conceptual Framework

N. A. Rahman,N. Adli,Anis Farihan Mat Raffei,Noranis Ismail

2020 · DOI: 10.1088/1757-899X/769/1/012052
3 Citations

TLDR

This study aims to propose a conceptual framework to figure out the factors determinant of MOOCs continuance intention among students in Malaysian higher education.

Abstract

Massive Open Online Courses (MOOCs) recently start to gain its popularity at most universities and the number of MOOC has increased. Despite its popularity, previous study shown that low course completion rate and limited amount of studies in examining antecedents which influence students’ continuation intention in using MOOCs. Thus, this study aims to propose a conceptual framework to figure out the factors determinant of MOOCs continuance intention among students in Malaysian higher education. By reviewing the related studies, factors namely perceived ease of use, perceived usefulness, attitude, motivation and continuance intention were identified.

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