Development Home Industry Culinary Sea-Processed Snacks Belitung District With Business Model Canvas

This research aims to find out the condition of the culinary home industry for processed seafood  snacks in Belitung Regency; factors that can influence the development of the seafood culinary  snack home industry in Belitung Regency; and developing a culinary home industry for processed  seafood snacks in Belitung Regency using the BMC (Business Model Canvas) method. The method  used in this research is a qualitative descriptive method with data collection techniques through  observation, interviews and literature studies with respondents from community-based culinary  home industries, MSMEs, cooperatives, as well as domestic and foreign tourists in Belitung using  the Business model canvas (BMC). The sampling technique was carried out using non-probability  sampling using an incidental technique. The results of the research showed that there were five  distribution areas for the Belitung seafood culinary snack home industry with cracker, chips or  peanut brittle products. The factors that influence the development of processed seafood snacks  are tourist visits, the tourism sector, and transportation, as well as tourist attraction factors based  on culinary value, partners, promotions, online media, innovation, and competent people. BMC  development is carried out through the identification of nine elements, namely (1) customer  segments originating from domestic and foreign countries; (2) the value proposition comes from  taste, distinctiveness and uniqueness; (3) key partners are the government, MSMEs, the  Hospitality Industry, airlines, culinary entrepreneurs, bloggers and journalists; (4) customer  relationships are the attraction of tourists because of promotions, taste, distinctiveness and  uniqueness; (5) online media channels; (6) key activities are training, coaching, workshops,  FGDs, exhibitions; (7) key resources come from the government, private sector and banking; (8)  the cost structure is quite good; and (9) revenue streams contain good appreciation.