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Demand Forecasting in Supply Chains Using AI

I. Akour,Rawan Abukhait,3 Authors,Heba Al-Ateyat

2025 · DOI: 10.1109/ICBITI65527.2025.11500782
0 Citations

Abstract

The ability to accurately forecast demand is a key deciding factor for organizations that intend to optimize the supply chain processes, adding value, cutting costs, and achieving customer satisfaction. The current research is the investigation into the utilization of AI (Artificial Intelligence) technologies to improve the precision of demand forecasting in supply chains. The conventional methods of prediction frequently find themselves unable to meet the complicated and changing criteria of supply chains which typically are affected by different elements such as market trends, seasonality, and external disturbances. AI-based models that are based on M(Learning) and D(Learning) algorithms are the ones which can unpack the large quantity of historical and real-time data and find the complicated interconnections. This paper presents a summary of the trendy AI cutting-edge methods in demand forecasting that utilize neural networks, ensemble learning, and reinforcement learning, along with their benefits. Further, the paper tries to show how integrating data from outside sources, such as the weather or economic indicators, can help improve prediction qualms. By presenting the case studies and the baseline comparison in this study, the potential for major transformations that AI has in demand forecasting is brought up and its implications for inventory management, production planning, and cost efficiency are pointed out. This research discovered that AI through the utilization of complex patterns improves the precision of forecasts while also allowing for a more responsive and resilient supply chain enabling businesses to operate in an environmentally friendly and competitive way.