Birds of a feather: intra-industry spillover of the Target customer data breach and the shielding role of IT, marketing, and CSR
Birds of a feather: intra-industry spillover of the Target customer data breach and the shielding role of IT, marketing, and CSR
Saim Kashmiri,C. Nicol,Liwu Hsu
2016 · DOI: 10.1007/s11747-016-0486-5
Journal of the Academy of Marketing Science · 92 Citations