Antecedents to the adoption of augmented reality smart glasses: A closer look at privacy risks
Antecedents to the adoption of augmented reality smart glasses: A closer look at privacy risks
P. Rauschnabel,Jun He,Young K. Ro
2018 · DOI: 10.1016/J.JBUSRES.2018.08.008
Journal of business research · 274 Citations
TLDR
Core findings are that expected utilitarian, hedonic, and symbolic benefits drive consumers' reactions to ARSGs and that the extent to which ARsGs threaten other people's, but not one's own, privacy can strongly influence users' decision making.
