Antecedents and consequences of service quality in consumer evaluation of self-service internet technologies
Antecedents and consequences of service quality in consumer evaluation of self-service internet technologies
Prem Shamdasani,Avinandan Mukherjee,N. Malhotra
2008 · DOI: 10.1080/02642060701725669
222 Citations
TLDR
The authors address this emerging issue by empirically testing a comprehensive model that captures the antecedents and consequences of perceived service quality to predict continued customer interaction in the technology-based self-service context of Internet banking.
