AI-enabled individual entrepreneurship theory: redefining scale, capability, and sustainability in the digital age
AI-enabled individual entrepreneurship theory: redefining scale, capability, and sustainability in the digital age
V. R. R. Ganuthula
2025 · DOI: 10.1186/s13731-025-00521-9
Journal of Innovation and Entrepreneurship · 10 Citations
TLDR
Empirical evidence supports AIET’s claim that individuals can compete with larger firms, and the model guides AI-oriented entrepreneurship, emphasizing sustainable, scalable ventures that redefine traditional organizational advantages.
