A Comprehensive Review and Future Directions of AI in Customer Communication Management
A Comprehensive Review and Future Directions of AI in Customer Communication Management
Vamshi Mundla
TLDR
A comprehensive review of recent advancements in AI for CCM, exploring system architectures, historical evolution, integration challenges, and emerging trends is presented.
Abstract
Artificial Intelligence (AI) has significantly transformed Customer Communication Management (CCM) by introducing automation, personalization, and omnichannel integration. In 2024, AI-powered solutions such as chatbots, virtual assistants, predic- tive analytics, and sentiment analysis are at the forefront of enhancing customer interactions. This paper presents a comprehensive review of recent advancements in AI for CCM, exploring system architectures, historical evolution, integration challenges, and emerging trends. Detailed colored block diagrams illustrate system components, and future research directions are discussed with an emphasis on ethical AI, data privacy, and real-time adaptive models.
