WORKING PAPER “The power of ethics: How value-based thinking fosters creative and sustainable IT product innovation” (vs2 07-19-2021)
WORKING PAPER “The power of ethics: How value-based thinking fosters creative and sustainable IT product innovation” (vs2 07-19-2021)
Kathrin Bednar,S. Spiekermann
2021
0 Citations
TLDR
It is shown that the value-based product planning approach, which is inspired by utilitarianism, virtue ethics, and deontology, significantly increases creative output and ethical foresight, especially when compared to traditional product roadmapping practices.