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Digital Transformation of Business Models — Best Practice, Enablers, and Roadmap

Daniel Schallmo,Christopher A. Williams,Luke Boardman

2017 · DOI: 10.1142/S136391961740014X
491 Citations

TLDR

The purpose of this paper is to clarify the definition of digital transformation (DT) and to introduce a structured approach with phases, activities and results for the structured DT of business models.

Abstract

The purpose of this paper is to clarify the definition of digital transformation (DT) and to introduce a structured approach with phases, activities and results. Our research is based on a literature review which provides insight into the basic understanding of DT. Examples complete the research and show the practical application of DT. The main findings are that although DT is a widely known concept, an approach for the structured DT of business models is missing. The paper offers a clear definition of the DT of business models and phases for the DT of business models. Moreover, the paper offers examples of enablers and DT.