CONTENT SUBMISSION TECHNOLOGIES IN MODERN CORPORATE MEDIA ON THE EXAMPLE OF THE MEDIA COMPANY “SBERPRO MEDIA”

The article considers the popularity of corporate media in the modern Russian media landscape. The author cites the results of studies that indicate the demand for this type of media. In addition, the issue of content submission technologies, which are most popular among media authors, is being considered. Such technologies include data visualization using infographics, graphs and tables, as well as content submission through expert opinion. The author tracks the use of these technologies using the example of materials from one of the popular modern corporate media. This is the media bank of Sber “SberPro Media”.