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What Is Personalization? Perspectives on the Design and Implementation of Personalization in Information Systems

Haiyan Fan,M. S. Poole

2006 · DOI: 10.1080/10919392.2006.9681199
Journal of Organizational Computing and Electronic Commerce · 375회 인용

TLDR

A high-level framework for classifying approaches to personalization that delineates fundamental assumptions about personalization in the literature and relates them to strategies for developing personalization systems is presented.