ARTIFICIAL INTELLIGENCE APPLICATION IN HUMAN RESOURCES MANAGEMENT

In the contemporary landscape marked by the pervasive influence of

artificial intelligence (AI), technological innovations continue to reshape conventional

practices across various domains. Within the realm of human resources management,

the intricate process of decision-making has long posed challenges in terms of analytical

elucidation. However, the advent of AI technologies has ushered in a new era, offering

unprecedented opportunities to augment and refine HR administration practices.

This paper delves into the transformative potential of AI applications within human

resources management, shedding light on how diverse AI modalities, including narrow

and general AI, are revolutionizing traditional approaches. Through a comprehensive

review of literature sourced from esteemed databases such as Scopus and Google

Scholar, this study identifies key advancements poised to drive future research

endeavors.

Beyond the realm of recruitment, AI presents a myriad of possibilities spanning

talent acquisition, employee training and development, performance assessment,

compensation management, engagement initiatives, and even employee well-being

programs. The synergy between human capabilities and AI integration emerges as a

cornerstone for achieving enhanced outcomes, often serving as a determinant for

competitive advantage within organizations while also impacting broader societal

dynamics.